Monday, August 6, 2018

Gen Con 2018 Pin Trading Program Review


So, let me preface this review by saying: I loved the pin trading program at Gen Con.  I love pin trading and collecting in general, so adding it to Gen Con is like heaven to me.  So keep in mind any blistery parts of this are said in the spirit of making a great thing even better.  That said, my thoughts!

Pre-Convention Thoughts: When this was announced I was ecstatic.  Two of my favourite things at one convention?  Score!  So of course I planned my plan of attack, packed all my trading pins with me and hoofed it to Gen Con with the stars of sparkly pins in my eyes.  Needless to say, I was hopeful this program would be a success.

For my thoughts about during the convention, I’m going to be breaking this up into a few categories, since all of them had ups and downs unique to them.

1)  Dealer’s Hall: This is probably the part I have the biggest issue with, but also some of the easier to fix.  When we were originally told the locations of most of the pins, I had said then that it looked like they were pretty evenly spaced throughout the exhibitor’s hall, and I’d argue that still holds true – that isn’t anything that Pin Bazaar had any say in, but was a fun note and made running around to get them a lot easier.

However, there were several issues with getting the pins once you stepped foot in the hall.  The biggest is the uncertainty of how to get them – most of them just sold the pins outright, but many had them only available with another purchase (with no option to pay for them without that purchase) or only available via a demo.  I have no issue with this – in fact, I feel having some of them available through different means can be a good thing and help facilitate the need to trade with your fellow collectors.

The issue I ran into several times is that there was no indication of which vendors sold, which one’s required a demo, and which ones were With Purchase.  This issue compounded when vendors weren’t transparent about whether the pin was sold out, so you could possibly stand in a long line to get told it wasn’t available (whether it was completely sold out, or just until the “refresh” the next day – this happened to me at least once.)   For the original issue though – simply having it listed on the website along with the Company name/booth number what you will need to do for the pin would be a big help in strategizing.  Luckily, I had planned on spending all of Day 1 on acquiring the pins, so the surprise demos weren’t a big deal – but I imagine others weren’t so lucky.

Along the same lines, being transparent about how many of each pin there are.  Knowing now that Boss Monster only had 200 pins, I likely would have prioritized it first rather than the others that either didn’t sell out until Friday or Saturday, or in some cases didn’t sell out at all.  I’ve seen some comments along the line of them under ordering – which is likely true on their end, but having too few for everyone to buy isn’t necessarily a bad thing when you consider limited edition pins are utilized in other pin circles to facilitate trading.  The issue comes in when the masses aren’t told when a pin will be of low quantity so they can do what they need to (attempt) to get it.

Both of these issues can be dealt with via the website or the app that was mentioned as a possible WIP.  If the vendors aren’t willing to be transparent about how they plan to participate, I would consider that a massive red flag regarding their ability to be a cooperative participant.

On the note of the vendors – I will not list any names, but I have experienced and heard there were issues.  In particular, my issues came down to lack of communication (see above about standing in line, for example).  I also demoed a game and found out I had demoed the wrong game to acquire the pin, as they weren’t clear on whether it was doing one of their demos period, or a particular one.  Another vendor was inconsistent with how to acquire a pin – I was able to purchase a With Purchase pin directly without that purchase, but then others were made to make the purchase to get the pin.  While I appreciated not having to buy other things I didn’t want to get it, it made me unhappy to see that they changed the game later on – this isn’t fair to attendees, and confusing for everyone.  This bit I am unsure how to fix – perhaps just reminding the participating vendors to be mindful in the future would suffice?

Outside of that, my experience in the vendor hall wasn’t too bad.  The vendors I dealt with were mostly pleasant, the oddball attendee that noticed my pins were interesting to talk to and ohhh and ahh over pins with, and I would definitely do it again.

2) Pin Trading: The trading was overall not too bad.  The main issue I saw people running into was when it came to trading with staff.  It was hard to tell at times whether staff were trading their personal collection, or in an official capacity.  While I am hard pressed to say staff should not be trading for their personal collections while on the clock, I WOULD  recommend finding a way that it is easier to tell the difference-  perhaps staff could have a special staff lanyard that has the pins they will trade officially as 1-for-1 with no veto power (as long as it’s a Pin Bazaar pin, of course), so it’s obvious which pins are for official trading and which ones are for themselves (in which case they, obviously, can be picky, do 2-for-1s, etc.).

The pin trading meetups were good, but I feel they may have suffered from being at LOS.  Even I had a few moments were I contemplated not going due to having to leave the main convention center in the middle of the day, when a bulk of the shopping, events, etc I wanted to go to were being held.  This is another one that isn’t necessarily easy to fix – I would perhaps move it to a time later in the day, or even hold multiple in different locations, different times, etc.  I would also have different unique pins for each day and/or meetup – that way it would incentivize coming to them every day.
That said, it looked like the trading between attendees was going well, and I thoroughly enjoyed being able to pin trade and talk Pin with my fellow gamers, though my horrible shyness certainly made it awkward at times, ha!

3) Pin quality and pricing: This one was very touch and go.  My understanding is that the MSRP was recommended to be $10 for each pin, but the actual retail costs seemed to range from $5 to $15 – not a bad range of prices for pins generally, especially getting into ones not being mass produced (IE Disney, Universal, Sea World, etc).  However – the quality/detail of the pins versus the prices did not necessarily always match up.  There were pins that had quality issues (pockmarked enamel, bad art design) that went for $10 or $15 while beautifully designed, good quality ones were being sold for $5 – I would recommend perhaps giving each vendor a recommended MSRP based off the level of complexity of the pin, as many of these vendors likely have not previously dealt with pin design and selling.

As far as quality goes- there were many pins that made me question how they made it past quality control.  Some of the pins were overly detailed for how small they were (so the details blurred together and/or caused the enamel to dip as it hardened due to the area size)  Some would have benefited greatly from being a different enamel type (hard versus soft).  Some just had actual quality issues (dips, bubbles, scratches, etc.).  Overwhelmingly the pins were fine, but I ended up not picking up a few for this reason – but these are things that will likely improve as the program ages and the vendors start knowing what to look for and how to design for pins rather than buttons or prints.

Overall, I liked many of the designs, though I felt with some they went a little too on the safe side.  I hope over time the designs will become more creative and utilize the medium a lot better as people learn it.

That should mainly be it.  As I said originally, I am overjoyed with this program and hope to be able to do it again next Gen Con or at other conventions – and hopefully some of my critiques/concerns being voiced can help move it along into being an even bigger and better experience.

TL;DR: Improve communication between vendor/attendees, more acquisition information at the onset, more obvious differentiation between personal and official staff trading, better times/locations of pin meetups, and better QC/pin designs.

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